A gentle business outlook for 2021 – Sarah Santacroce | 008

Click above to listen or subscribe to


In this episode, I talk with my guest, Sarah Santacroce, about the paradigm shift we are currently experiencing in the world of work and business.

Sarah practices a more holistic approach to business and marketing and calls her way Gentle Marketing which is based on human connection, empathy, and kindness.

In our conversation, we have a look at where we are right now and what brought us here, from a business perspective. And we also talk about trends and tendencies that can be seen in the world of business for 2021. 

Sarah shares a fresh perspective and doesn’t shy away from calling things out that no longer work for many of us when it comes to the current marketing model. 

Moreover, she conveys her tips on how to embrace the doing and the being as well as a different and more holistic way to measure success.  

Running a successful LinkedIn Consulting business for more than 12 years, sparked a yearning in Sarah to create a global movement that encourages people to bring more empathy and kindness to business & marketing.

Connect with Sarah